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	<title>Comments for Judicious Web</title>
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	<description>Nonprofit Web 2.0 &#38; Social Media for Luddites</description>
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		<title>Comment on Book Review:  The New Recruit by heidical</title>
		<link>http://judiciousweb.wordpress.com/2009/09/16/book-review-the-new-recruit/#comment-112</link>
		<dc:creator>heidical</dc:creator>
		<pubDate>Fri, 13 Nov 2009 04:31:46 +0000</pubDate>
		<guid isPermaLink="false">http://judiciousweb.wordpress.com/?p=451#comment-112</guid>
		<description>Nope, sorry, wrong Heidi.</description>
		<content:encoded><![CDATA[<p>Nope, sorry, wrong Heidi.</p>
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		<title>Comment on Conference?  Add some fun&#8230; by Heidi</title>
		<link>http://judiciousweb.wordpress.com/2009/05/12/conference-add-some-fun/#comment-107</link>
		<dc:creator>Heidi</dc:creator>
		<pubDate>Tue, 22 Sep 2009 13:55:01 +0000</pubDate>
		<guid isPermaLink="false">http://judiciousweb.wordpress.com/?p=303#comment-107</guid>
		<description>And here&#039;s a description of how a nonprofit undertook a low-budget social media effort at their national conference: http://www.connectioncafe.com/posts/2009/august/creating-socially-enabled-conference.html</description>
		<content:encoded><![CDATA[<p>And here&#8217;s a description of how a nonprofit undertook a low-budget social media effort at their national conference: <a href="http://www.connectioncafe.com/posts/2009/august/creating-socially-enabled-conference.html" rel="nofollow">http://www.connectioncafe.com/posts/2009/august/creating-socially-enabled-conference.html</a></p>
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		<title>Comment on Book Review: slide:ology by Ignite Your Presentations &#171; Judicious Web</title>
		<link>http://judiciousweb.wordpress.com/2009/07/22/book-review-slideology/#comment-103</link>
		<dc:creator>Ignite Your Presentations &#171; Judicious Web</dc:creator>
		<pubDate>Tue, 08 Sep 2009 21:32:35 +0000</pubDate>
		<guid isPermaLink="false">http://judiciousweb.wordpress.com/?p=407#comment-103</guid>
		<description>[...] touched on some other principles of effective presentations at this post. You may have other tips to share or questions&#8230;fire away&#8211;after all, the goal is to [...]</description>
		<content:encoded><![CDATA[<p>[...] touched on some other principles of effective presentations at this post. You may have other tips to share or questions&#8230;fire away&#8211;after all, the goal is to [...]</p>
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		<title>Comment on RSS&#8211;this one will simplify your life! by CNTC &#171; Judicious Web</title>
		<link>http://judiciousweb.wordpress.com/2008/08/20/rss-this-one-will-simplify-your-life/#comment-91</link>
		<dc:creator>CNTC &#171; Judicious Web</dc:creator>
		<pubDate>Fri, 31 Jul 2009 22:01:32 +0000</pubDate>
		<guid isPermaLink="false">http://judiciousweb.wordpress.com/?p=24#comment-91</guid>
		<description>[...] robot&#8211;it goes out to the web and searches for bits of text you specify. It&#8217;s like an RSS feed that searches more than just specified sites. A great idea for &#8216;listening&#8217; to [...]</description>
		<content:encoded><![CDATA[<p>[...] robot&#8211;it goes out to the web and searches for bits of text you specify. It&#8217;s like an RSS feed that searches more than just specified sites. A great idea for &#8216;listening&#8217; to [...]</p>
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		<title>Comment on Facebook Ads for Fun (not Profit) by Debra Askanase</title>
		<link>http://judiciousweb.wordpress.com/2009/05/23/facebook-ads-for-fun-not-profit/#comment-88</link>
		<dc:creator>Debra Askanase</dc:creator>
		<pubDate>Sat, 18 Jul 2009 17:46:46 +0000</pubDate>
		<guid isPermaLink="false">http://judiciousweb.wordpress.com/?p=358#comment-88</guid>
		<description>Heidi- Good point about not being able to see the Facebook ad before it runs, and that only the target demographic audience will see it in the end. How frustrating and ultimately (I think) a big mistake on Facebook&#039;s end that you don&#039;t get a sample copy. PPC stands for &quot;pay per click,&quot; typically in reference to creating Google adwords (ads) where the sponsor &quot;pays per click-through&quot; from the ad to the sponsor&#039;s website. A PPC &quot;expert&quot; or a Search Engine Optimization firm will often customize Google adwords campaigns for customers - helping them craft the best ad and choose the right Google keywords for the ad. 

Let me know if you ever do it again - I&#039;d love to feature it on my blog as well!</description>
		<content:encoded><![CDATA[<p>Heidi- Good point about not being able to see the Facebook ad before it runs, and that only the target demographic audience will see it in the end. How frustrating and ultimately (I think) a big mistake on Facebook&#8217;s end that you don&#8217;t get a sample copy. PPC stands for &#8220;pay per click,&#8221; typically in reference to creating Google adwords (ads) where the sponsor &#8220;pays per click-through&#8221; from the ad to the sponsor&#8217;s website. A PPC &#8220;expert&#8221; or a Search Engine Optimization firm will often customize Google adwords campaigns for customers &#8211; helping them craft the best ad and choose the right Google keywords for the ad. </p>
<p>Let me know if you ever do it again &#8211; I&#8217;d love to feature it on my blog as well!</p>
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		<title>Comment on Facebook Ads for Fun (not Profit) by heidical</title>
		<link>http://judiciousweb.wordpress.com/2009/05/23/facebook-ads-for-fun-not-profit/#comment-87</link>
		<dc:creator>heidical</dc:creator>
		<pubDate>Sat, 18 Jul 2009 00:07:53 +0000</pubDate>
		<guid isPermaLink="false">http://judiciousweb.wordpress.com/?p=358#comment-87</guid>
		<description>Deb, thanks for dropping by!  Glad it was useful.
For future reference--something to find out is how to OBTAIN a screen shot of your ad.  To place an ad, you fill in an online form and upload a photo file.  I forget if your actual ad is show to you before you run it, but unless you&#039;re in the demographic you&#039;ve selected for your ad and you &lt;em&gt;happen &lt;/em&gt;to see it on your FB page, that is the only way you&#039;ll see it.

Now here&#039;s something I don&#039;t know--what does PPC stand for?</description>
		<content:encoded><![CDATA[<p>Deb, thanks for dropping by!  Glad it was useful.<br />
For future reference&#8211;something to find out is how to OBTAIN a screen shot of your ad.  To place an ad, you fill in an online form and upload a photo file.  I forget if your actual ad is show to you before you run it, but unless you&#8217;re in the demographic you&#8217;ve selected for your ad and you <em>happen </em>to see it on your FB page, that is the only way you&#8217;ll see it.</p>
<p>Now here&#8217;s something I don&#8217;t know&#8211;what does PPC stand for?</p>
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		<title>Comment on Wikis (vs. Blogs) by Book Review: Wikinomics &#171; Judicious Web</title>
		<link>http://judiciousweb.wordpress.com/2009/03/18/wikis-vs-blogs/#comment-85</link>
		<dc:creator>Book Review: Wikinomics &#171; Judicious Web</dc:creator>
		<pubDate>Tue, 07 Jul 2009 23:50:19 +0000</pubDate>
		<guid isPermaLink="false">http://judiciousweb.wordpress.com/?p=267#comment-85</guid>
		<description>[...] effort to come up with a uniform intake form for human services in Colorado. Here&#8217;s a link to a previous post that explains wikis &amp; highlights how one non-profit uses a wiki to share [...]</description>
		<content:encoded><![CDATA[<p>[...] effort to come up with a uniform intake form for human services in Colorado. Here&#8217;s a link to a previous post that explains wikis &amp; highlights how one non-profit uses a wiki to share [...]</p>
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		<title>Comment on Facebook Ads for Fun (not Profit) by Debra Askanase</title>
		<link>http://judiciousweb.wordpress.com/2009/05/23/facebook-ads-for-fun-not-profit/#comment-84</link>
		<dc:creator>Debra Askanase</dc:creator>
		<pubDate>Sat, 13 Jun 2009 21:04:44 +0000</pubDate>
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		<description>This is such a great post! I would love see a screen shot of your actual ad, and then a PPC &quot;expert&quot; critique it. That might be an interesting insight. I do believe, however, that most people aren&#039;t interested in commerce (of any type, even the nonprofit type) on Facebook. Now. And I agree that ad blindness probably plays into this experiment as well. Thanks for sharing your thoughts on this. It&#039;s definitely set my mind thinking about nonprofit ads for Facebook and best practices!</description>
		<content:encoded><![CDATA[<p>This is such a great post! I would love see a screen shot of your actual ad, and then a PPC &#8220;expert&#8221; critique it. That might be an interesting insight. I do believe, however, that most people aren&#8217;t interested in commerce (of any type, even the nonprofit type) on Facebook. Now. And I agree that ad blindness probably plays into this experiment as well. Thanks for sharing your thoughts on this. It&#8217;s definitely set my mind thinking about nonprofit ads for Facebook and best practices!</p>
]]></content:encoded>
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		<title>Comment on RSS&#8211;this one will simplify your life! by Heidi</title>
		<link>http://judiciousweb.wordpress.com/2008/08/20/rss-this-one-will-simplify-your-life/#comment-83</link>
		<dc:creator>Heidi</dc:creator>
		<pubDate>Fri, 05 Jun 2009 15:35:02 +0000</pubDate>
		<guid isPermaLink="false">http://judiciousweb.wordpress.com/?p=24#comment-83</guid>
		<description>TechSoup provides a short summary of RSS and lots of links so you can learn how to use this tool for your non-profit: http://blog.techsoup.org/node/835</description>
		<content:encoded><![CDATA[<p>TechSoup provides a short summary of RSS and lots of links so you can learn how to use this tool for your non-profit: <a href="http://blog.techsoup.org/node/835" rel="nofollow">http://blog.techsoup.org/node/835</a></p>
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		<title>Comment on Top 5 Roles for Virtual Volunteers by Kat Morgan</title>
		<link>http://judiciousweb.wordpress.com/2009/05/20/top-5-roles-for-virtual-volunteers/#comment-77</link>
		<dc:creator>Kat Morgan</dc:creator>
		<pubDate>Fri, 22 May 2009 20:58:16 +0000</pubDate>
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		<description>Thanks for this Heidi! I always learn a lot from you.</description>
		<content:encoded><![CDATA[<p>Thanks for this Heidi! I always learn a lot from you.</p>
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