Posts Tagged as ‘book review’

October 8, 2009

Book Review: Make the Impossible Possible

I was finally able to procure a copy, through inter-library loan, of a book I’ve been wanting to read since I first heard Bill Strickland speak at the Housing Colorado NOW! affordable housing conference a few years back. At that time, I heard that he would be retelling his inspiring story about building a [...]

September 16, 2009

Book Review: The New Recruit

The New Recruit: What Your Association Needs to Know About X, Y, & Z
…those being the Millenial generations!

by Sarah Sladek
Boomers want a successful career and to make the world a better place; membership associations help them do both. However, this relevance is lost on younger generations who are already doing these things without a [...]

July 28, 2009

Book Review: e-Riches 2.0

I’m reading a lot this summer. It’s summer. That’s what you’re supposed to do, right? Well, there’s no beach involved, but I’m on goodreads if you care to sign in and find my lists or keep your own.
e -Riches 2.0: Next-Generation Marketing Strategies for Making Millions Online by Scott Fox is a [...]

July 22, 2009

Book Review: slide:ology

slide:ology: The Art and Science of Creating Great Presentations
By Nancy Duarte
WOW! An amazing overview of graphics and editing for anyone who puts together PowerPoints or any other presentation materials–worth a good overview.

Top Four Tips
1. “If you want to be a great presenter, you must think like a designer.”
2. Follow the 10:20:30 Principle–no more [...]

July 7, 2009

Book Review: Wikinomics

Wikinomics: How Mass Collaboration Changes Everything by Don Tapscott and Anthony D. Williams provides a good explanation of what wikis are and how businesses are using them. The combination of innovation and creativity that they invite fosters collaborative work in the new economy. Although some of the 2007 references are already dated [...]

March 10, 2009

Book Review: Facebook Marketing

Facebook Marketing: Leverage Social Media to Grow Your Business by Steven Holzner was just published in 2008, but is already outdated since Facebook’s Pages update last week.

Nevertheless, it’s a fine tutorial for those bewildered by the many menus and aspects of Facebook’s user interface. I’d recommend it to anyone who’s spent the requisite 2 [...]

December 11, 2008

Mobilizing Generation 2.0: Recap

Mobilizing Generation 2.0: A Practical Guide to Using Web 2.0
Technologies to Recruit, Organize & Engage Youth
by Ben Rigby
(See initial post here.)
How important is it?
Pew says 80% of college students are on Facebook. They’re the heaviest users and are on daily; also, Facebook’s fastest growing users are over 25. Social network sites [...]

November 20, 2008

WHY you should adopt!

Clay Shirky explains why. Come to find out, he’s already a well-known new tech guru…

Think MySpace is inane? Millions of users on social networking tools are publishing–turning the definition of that on it’s head, eh?!–but you only think it’s drivel because THEY’RE NOT TALKING TO YOU. (85)
User-generated content is a many-to-many pattern of [...]

September 8, 2008

It’s Not about Fundraising

I know I said this wasn’t going to be about fundraising, so you’ll be surprised that I’m recommending this book to anyone delving into 2.0 for NPOs:
People to People Fundraising: Social Networking & Web 2.0 for Charities
by Ted Hart, James M. Greelfield, and Sheeraz D. Haji
The first section of the book was so relevant to [...]