A month or so ago, a volunteer Facebook Page admin & I decided to play around with some Facebook ads for our Page. He had done the research on the ins-and-outs of successful ads, and since the cost was mere change, we decided to spend $25 in the name of experimentation.
We used GoogleDocs to [...]
Posts Tagged as ‘Facebook’
May 23, 2009
Facebook Ads for Fun (not Profit)
May 17, 2009
Help! Facebook changed and I can’t find the minutiae!!
Already using Facebook Pages and want to know some ins and outs with the new system?
It doesn’t appear that Facebook supports migrating Group to Pages any more. Here is what is says on their help page:
I’d like to convert my Facebook Group to a Page.
“We’re no longer able to convert Facebook Groups into Pages. You’re [...]
April 2, 2009
Latest (not last…) Word on Facebook: Go with a Page
The tide is turning from the ‘Can’t decide? Get a page and a group on Facebook.’ advice to:
Pages
With Facebook’s upgrade to Pages two weeks ago, the features once held only by Facebook Groups are now integrated. WildApricot tells more about the changeover, and echoes the buzz–Pages are better.
Already have a Group? Facebook will [...]
March 10, 2009
Book Review: Facebook Marketing
Facebook Marketing: Leverage Social Media to Grow Your Business by Steven Holzner was just published in 2008, but is already outdated since Facebook’s Pages update last week.
Nevertheless, it’s a fine tutorial for those bewildered by the many menus and aspects of Facebook’s user interface. I’d recommend it to anyone who’s spent the requisite 2 [...]
February 17, 2009
Facebook Apps
Want to build an app for Facebook?
Convio has some suggestions:
Here are tools and companies to help:
FreeCause
Social Agency’s SpredFast
Convio users have a tool built-in.
Others?
February 10, 2009
Research Report: Teens & Social Networking
For those of you who are intrigued by Facebook and MySpace’s clutch on teens, you may be interested in this dissertation describing their attitudes towards security and transparency online.
It’s hefty, but there’s a thorough index that you can browse.
January 9, 2009
Segmenting Facebook
Think about new media users as one of three types: Influencers, Advocates & Enthusiasts–do you have a strategy to reach each of these??
Good heavens, no! We all hardly know about this stuff, let alone have THREE separate strategies to reach a market on JUST ONE TOOL!
These guys recommend we get a segmented strategy:
Article from [...]
November 6, 2008
Starting Your Facebook Page
Have you started your org’s page yet? Per the post and link below, you can choose a Fan Page or a Group, but the important thing is that you start.
First, you need to set up your own profile. If you’re like I was, you’re cautious–not wanting to upload a photo or provide your [...]
October 3, 2008
Facebook for Nonprofits
Wild Apricot blogs about nonprofits setting up Facebook for the first time.
DIOSA also blogs about MySpace 101.
FYI, there are groups, fan pages and causes at Facebook. The current recommendation I’m hearing is to set up a group. Fan pages might have more functionality, and causes are tailored to nonprofits, but Facebook users are [...]
